Thursday 26 November 2009

Tuesday 17 November 2009

Magazines in Photoshop

Conventions of a magazine front cover





Main Image:
Q; Like most magazines, 'Q' magazine has a large main image that takes up the majority of the front of the magazine.
NME; The main image is of a popular music artist (Florence Welsh from Florence and the Machine), So immediately you can identify the genre of the magazine because of the main image.
MOJO; The main image of the front cover of the Mojo magazine, like the Q and the NME front covers, takes up the majority of the cover. You instantly see the image and then relates to music. Unlike the other magazines that I have looked at, this one is very plain in colour.
Masthead:
Q; 'Q' - here we see a very big and bold masthead that stands out. The colours used are very effective, but yet simple and help make it eye catching.
NME; the NME magazine's masthead is very large and bold. Out of the three mastheads i have looked at, this is the best one I would say because it stands out a lot.
MOJO; Like the NME magazine, you can't really see much of the name of the magazine. But this doesn't matter because if you were only to see a bit of it, then you can easily identify what magazine it is with it being so popular.
Selling Line:
Q; 'A different take on music' - This stating this to show that the magazine is about music. If the saw the masthead, you wouldn't really relate it with music, so the Selling Line makes it obvious on what the magazine is about.
NME; 'National Music Express' - Looking at the Selling Line, you can again identify that this is a music magazine. The Selling Line tells you what the name of the magazine means. So if you were to pick up this magazine and see the Masthead, you wouldn't really identify it as a music magazine but then when you see the Selling Line, you know what kind of the genre the magazine is going to be about.
MOJO; 'Music Magazine' - this selling is simple and to the point. The masthead doesn't really explain what the magazine is about so the Selling Line is there for the audience to identify what the magazine's genre is.
Main cover line:
Q; 'Lily Allen & her wicked, wicked ways' - the main cover line, I would say, is very eye catching with the bold and outstanding. Also, the main cover line is keeping a consistent house style with the different colours of the words; black, white and red are the main colours of this magazine front cover.
NME; 'Florence takes America, 72 hours with the world's greatest export' - Now looking at this Main cover line, it relates to the main image. Looking at this main cover line compared to Q's, NME's stands out a lot more with it being a bold colour and a big bold font. This, I feel, is very eye catching.
MOJO; 'The Smiths, Their rise, Their fall' - The main cover line is in a plain font and doesn't stand out. It is the same colour as the rest of the text on that front cover and therefore is not at all eyecatching. You can tell that it is the main cover line by the size and where it is.
Cover lines:
Q; At the bottom of the 'Q' magazine front, there are cover lines in the form of a banner. I feel that this is very clever and effective as it saves a lot of space but yet is still very noticeable. There are cover lines in the top right hand corner of the front cover which, like the main cover line, keep the same colour consistency, maybe to make the writing recognisable and make the viewers relate them colours to the 'Q' magazine.
NME; The cover lines are like the main cover line, a main headline in red and a little sentence underneath it that is in white. So not only is it just giving you a headline about what some articles are going to be about, it gives you a bit of information with it, for example it could be a quote.
MOJO; I would say that the cover lines stand out more than the main cover line. that all have a white box around the white writing therefore making out eye catching and outstanding.
Bar code:
Q; the bar code is in a very common place on this magazine front cover, in the space that the bar code is in is also the date and the issue number of the magazine. They do this because everything is in the same place and you know where they are.
NME; like in the Q magazine, the bar code is in a very common place. The bar code has been placed so that it isnt covering any of the main image on the front of the magazine.
MOJO; like the other two magazines that i have looked at, the bar code is in the bottom right hand corner so as the audience knwo where to look for it and the price, issue number etc

Monday 16 November 2009

Moodboard


Language

The components;

Masthead: The name of the magazine presented on the front cover.

Dateline: Publication date often shown in months and years, usually contains price too.

Main Image: The largest image shown on the front cover, showing its relation to the main headline and story.

Coverlines: These are at most, a sentence, to explain a story that will feature inside the magazine. They are usually appear smaller (smaller the size, the least importance usually, this applys for the main cover line also). Coverlines sometimes contain small images, obviously relating to the relevant coverline.

Main Cover line: The largest and most visable and outstanding coverline, relating to the main image. Usually takes up a lot of the front cover along with the main image.

Bar code: Standard bar code, on every magazine, used by the retailers.

Selling line: This is a short description of the title's main marketing point, for example Empire magazine's selling line is 'The World's Biggest Movie Magazine'.

LIIAR

LIIAR (Key Concepts)

L - Language- the wording and Terminology used in a piece of Media. The language and terms have to be appropriate to the piece. For instance, a college magazine would have to use terms relevant to education and teaching.

I - Institution- quite simply is the company/organisation which produces the media. For instance, Kerrang!, which produces both Kerrang! music channel and Kerrang! magazine. Both of which are highly popular.

I - Ideology- Individual concepts which pieces of media try to get across. These can be expressed both explicitly and Implicitly. These concepts could be anything from stereotyping to trying to make a product 'sexy' and attractive, such as the perfume my induction task was based on.

A - Audience- The type of audience the piece of Media attracts. This is vitaly important as it is attracting the right audience. For instance. college magazines have to attract an audience which consists of both teachers and students. Mainstream magazines try to be as aesthetically pleasing to everyone as possible.

R - Representation- How the concepts of Ideology are put forward. For instance the perfume is represented by colours that have the connotation of 'love'- Red, Pink, Purple. This is a concept which people recognise easily.

Wednesday 11 November 2009

Action Plan

I must do...
  • Brief
  • Define LIIAR
  • Conventions of music mag front covers, both in music and non music mags
  • IT drafts; front cover, contents page, double spread
  • Hand drafts; front cover, contents page, double spread
  • Mind map
  • Mood board
  • Textual analysis; 3 front covers, 3 contents pages, 3 double page spreads
  • Planning; Camera shots, name, audience, cover stories etc
  • Target Audience.
  • Videos
  • Links
  • Front Cover
  • Contents Page
  • Double Page Spread
  • Evaluation. (Organisation- Models, location, costume, props, angle.)

Monday 9 November 2009

LIIAR

L - Language: The language is the terminology used for the components of a magazine, such as; masthead, cover lines, main image, selling line, bar code, main cover line.

I - Institution: Companies, like TV channels, magazines, radio stations.

I - Ideology: This is the idea of what the magazine would be selling. The things that are included in something that makes it important, like the idea that ideology for a fashion magazine will be fashion and the ideology of a music magazine is music.

A - Audience: The target audience for a music magazine would usually be aimed at men ages over 18.

R - Representation: Represents a certain something or someone. Like how we see a character in a TV drama or in a film. It is the way you see something, the way it is represented.

The Brief

Preliminary exercise: using DTP and an image manipulation program, produce the front page of a new school/college magazine, featuring a photograph o a student in medium close-up plus appropriately laid-out text and a masthead. Additionally you must produce a mock-up of the layout connects page to demonstrate their grasp of DTP.

Main Task: the font page and double page spread of a new music magazine. All images the text used must be original, produced by you - minimum of four images.

Presentation Of Work: The presentation of the research, planning and evaluation may take the form of any one, or combination of two or more, of the following:- A presentation using slide show software such as

- A PowerPoint;

- A blog;

- A podcast;