Monday, 16 November 2009

Language

The components;

Masthead: The name of the magazine presented on the front cover.

Dateline: Publication date often shown in months and years, usually contains price too.

Main Image: The largest image shown on the front cover, showing its relation to the main headline and story.

Coverlines: These are at most, a sentence, to explain a story that will feature inside the magazine. They are usually appear smaller (smaller the size, the least importance usually, this applys for the main cover line also). Coverlines sometimes contain small images, obviously relating to the relevant coverline.

Main Cover line: The largest and most visable and outstanding coverline, relating to the main image. Usually takes up a lot of the front cover along with the main image.

Bar code: Standard bar code, on every magazine, used by the retailers.

Selling line: This is a short description of the title's main marketing point, for example Empire magazine's selling line is 'The World's Biggest Movie Magazine'.

LIIAR

LIIAR (Key Concepts)

L - Language- the wording and Terminology used in a piece of Media. The language and terms have to be appropriate to the piece. For instance, a college magazine would have to use terms relevant to education and teaching.

I - Institution- quite simply is the company/organisation which produces the media. For instance, Kerrang!, which produces both Kerrang! music channel and Kerrang! magazine. Both of which are highly popular.

I - Ideology- Individual concepts which pieces of media try to get across. These can be expressed both explicitly and Implicitly. These concepts could be anything from stereotyping to trying to make a product 'sexy' and attractive, such as the perfume my induction task was based on.

A - Audience- The type of audience the piece of Media attracts. This is vitaly important as it is attracting the right audience. For instance. college magazines have to attract an audience which consists of both teachers and students. Mainstream magazines try to be as aesthetically pleasing to everyone as possible.

R - Representation- How the concepts of Ideology are put forward. For instance the perfume is represented by colours that have the connotation of 'love'- Red, Pink, Purple. This is a concept which people recognise easily.

Wednesday, 11 November 2009

Action Plan

I must do...
  • Brief
  • Define LIIAR
  • Conventions of music mag front covers, both in music and non music mags
  • IT drafts; front cover, contents page, double spread
  • Hand drafts; front cover, contents page, double spread
  • Mind map
  • Mood board
  • Textual analysis; 3 front covers, 3 contents pages, 3 double page spreads
  • Planning; Camera shots, name, audience, cover stories etc
  • Target Audience.
  • Videos
  • Links
  • Front Cover
  • Contents Page
  • Double Page Spread
  • Evaluation. (Organisation- Models, location, costume, props, angle.)

Monday, 9 November 2009

LIIAR

L - Language: The language is the terminology used for the components of a magazine, such as; masthead, cover lines, main image, selling line, bar code, main cover line.

I - Institution: Companies, like TV channels, magazines, radio stations.

I - Ideology: This is the idea of what the magazine would be selling. The things that are included in something that makes it important, like the idea that ideology for a fashion magazine will be fashion and the ideology of a music magazine is music.

A - Audience: The target audience for a music magazine would usually be aimed at men ages over 18.

R - Representation: Represents a certain something or someone. Like how we see a character in a TV drama or in a film. It is the way you see something, the way it is represented.

The Brief

Preliminary exercise: using DTP and an image manipulation program, produce the front page of a new school/college magazine, featuring a photograph o a student in medium close-up plus appropriately laid-out text and a masthead. Additionally you must produce a mock-up of the layout connects page to demonstrate their grasp of DTP.

Main Task: the font page and double page spread of a new music magazine. All images the text used must be original, produced by you - minimum of four images.

Presentation Of Work: The presentation of the research, planning and evaluation may take the form of any one, or combination of two or more, of the following:- A presentation using slide show software such as

- A PowerPoint;

- A blog;

- A podcast;